Liz Broekhuyse

Hello, I'm Liz!

I'm a leadership-level freelance designer with a broad skillset.

Get in touch

I've been a designer for over ten years now, and I love every second of it.

I've worked with organizations of all sizes to deliver impactful design work - leading creative teams at Ford Motor Company's innovation lab, preparing human-centered design presentations at prestigious design firm IDEO, and helping small businesses and startups to supercharge their design presence.

I find working with SMEs and startups to be the most fulfilling work I take on as a designer. As a small business owner myself, I believe the world is a better place when independent businesses can thrive. That's why I choose to bring my experience working with industry heavyweights and deliver the same high standards of design to everyone I work with.

Keen to see what I can do?

Check out my work

Just as my design practice is defined by a variety of media, so too are my hobbies and side projects -

Art

Like many designers, my career was born from a love of making art.

To this day, I still maintain an enthusiastic art practice, and without a doubt it has made me a stronger designer. Making visual art has given me a better handle on technical facets of design like color theory and composition.

You'll find a selection of art on my personal website, and all manner of silly illustrations over on Instagram.

Sustainable Fashion

Over at Ambletown I create one-of-a-kind, casual bikewear from sustainably-sourced fabrics, most notably by upcycling second-hand clothing.

This side project has been a vessel to explore the many intricacies of a product-based business, expanding my experience in building an audience and developing and marketing new products with their input.

Cycling

I am a casual cyclist and car-free enthusiast - in this fast-paced world, my slow rides bring me great joy and fulfillment.

Indoor Rock Climbing

My highest achievement so far is a 5.11a 5.11c on top rope, and V4 when bouldering.